Name some companies with whom you have done business. Then discuss how you view their employer brands. Would you want to work for them? How might these firms improve their employer brands?
Read Case Study 1. Job Candidate Assessment Tests Go Virtual on page 248 and discuss your answers to the questions.
Respond to at least two fellow learners in either of the following ways:
Return to this discussion to read responses to your initial post. Note what you have learned and/or insights gained from fellow learners’ comments.
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